This year, ACEA celebrates its 30th anniversary. As a matter of fact, the European Automobile Manufacturers’ Association was founded back in 1991, under the French name l’Association des Constructeurs Européens d’Automobiles, which explains the widely recognized acronym still in use today.
ACEA represents 15 among the major Europe-based car, van, truck and bus makers: BMW Group, CNH Industrial, DAF Trucks, Daimler, Ferrari, Ford of Europe, Honda Motor Europe, Hyundai Motor Europe, Jaguar Land Rover, Renault Group, Stellantis, Toyota Motor Europe, Volkswagen Group, Volvo Cars, and Volvo Group.
The video released for the 30th anniversary of ACEA
On the occasion of the above-mentioned anniversary, ACEA released today (June 3, 2021) a video aimed at promoting a new brand identity vision.
«Over the past three decades we have seen a lot of change», said ACEA Director General, Eric-Mark Huitema. «One thing remains constant though, and that is the importance of our industry, which literally keeps Europe on the move. Looking ahead, we want to be a part of the solution for the challenges that the EU is facing. We are working towards a new era of mobility, where all Europeans can access affordable transport solutions that are Green & Clean, Smart & Efficient and Safe & Reliable. Our mission is to drive Europe’s mobility transformation – while at the same time ensuring that the auto industry remains a strong Global & Competitive player».
Over the past three decades we’ve seen a lot of change: mobility has changed, the automobile industry has changed and ACEA has changed. We keep changing for the futureEric-Mark Huitema, ACEA Director General
A brand-new website, also
As part of its overhaul, ACEA also launched a new website. This site contains a wealth of facts and figures on the auto industry, including interactive infographics and many other resources. Indeed, one of the main aims of ACEA is to bring the industry’s collective expertise to policy makers, sharing factual information to enable well-informed decisions.