CEVA Logistics, the logistics subsidiary of the CMA CGM Group, announced today a new vertical organization aimed at allowing its customers to more easily benefit from its global logistics capabilities. It is a consequence of the major acquisition of Bolloré Logistics, finalized at the end of February, this year. CEVA Logistics and Bolloré Logistics will move forward under one unified brand—CEVA Logistics. The company expects to complete its rebranding process by the end of 2024.

CEVA to integrate Bolloré activities: towards a single brand

“With a vertical alignment of its product teams down to the local level, CEVA expects improved product development and operational excellence. The vertically aligned product teams are expected to accelerate CEVA’s ability to engineer new solutions and then apply them more quickly to customer challenges across all geographies”, stated the French Group in a press note.

“Our teams have been working toward this moment for many years, and I’m so proud of where we are as a company”, said CEVA Logistics CEO Mathieu Friedberg. “CEVA Logistics is moving to a vertical, product-driven organization that will benefit our team and our customers as we compete among the Top 5 of the logistics industry. The vision we put in place for CEVA with the support of the CMA CGM Group is taking its final form. Our ability to innovate and collaborate with our customers to improve their global supply chains through truly end-to-end solutions is unmatched in some market segments.”


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