For the very first time, Kis will participate in IAA 2024, the major exhibition in the field of commercial vehicles. As announced during the press workshop held last June, Kia will use the German exhibition to introduce its PBV concept vehicles in Europe. Namely, the PV5 and PV7 will be at the Kia stand.

Kia at IAA: focus of the PBV concept

With PBVs, standing for for ‘Platform Beyond Vehicles’, Kia is taking the bold step to enter the light commercial vehicle (LCV) market with an exciting range of built-for-purpose vehicles. Kia PBVs are fully electric, connected, and adaptable, ideal for both B2B and private customers.

“Our flexible and highly versatile PBVs are going to completely change logistics and transportation, with a truly customer-centric approach and a single electric platform that can be adapted for multiple mobility needs,” commented Marc Hedrich, President of Kia Europe.

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