Mercedes-Benz Trucks inaugurated the specially built eActros 600 Experience World at the Customer Center in Wörth. Here, customers of Mercedes-Benz Trucks can experience the all-electric truck in a wide range of media formats that provide all of the important information about the vehicle and related services. At the same time, the pavilion offers insight into the history of Mercedes-Benz Trucks and the enterprise’s plant at the Wörth site. Sustainable Truck&Van will be there in mid-July to test the electric truck: we’ll talk about it on our website and in the next issue of our magazine, out in September.

According to the German manufacturer, “the eActros 600 Experience World embodies the mobility of the future and is intended to represent the paradigm shift from diesel to electricity. Its organic curves, white color, and natural materials symbolize the locally CO2-neutral road freight transport of the immediate future”.

Mercedes eActros: open visit and testing experience

A visit to the eActros 600 Experience World starts in the cinema with a short promotional film about Mercedes-Benz Trucks and the plant in Wörth. This is followed by a station with large touchscreens on which visitors can explore the various aspects of e-mobility and the eActros 600 – with a particular focus on comfort and design, profitability, sustainability, and services such as eConsulting. On the outside, a 23-meter-long LED wall shows several amazing films about the eActros 600.

The eActros 600 Experience World can be visited during the regular opening hours of the Customer Center at the Mercedes-Benz Wörth plant. It is part of a comprehensive experience and communication concept for Mercedes-Benz Trucks customers, who will have the opportunity to test the truck as well on select routes in southwest Germany.

“The modern eActros 600 Experience World is a purely visual reflection of our aspiration to ensure the sustainable mobility of tomorrow with innovative products and services. At the same time, our pavilion presents the eActros 600 as part of an integrated solution for getting started with e-mobility”, said Stina Fagerman, Head of Marketing, Sales and Services at Mercedes-Benz Trucks.


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