General Motors end production of the BrightDrop electric van due to low market request
BrightDrop production will not be moved to another site. GM was forced to temporarily halt production in Canada in April, this year. Then, the global group announced the collaboration with Amazon, willing to start testing BrightDrop electric vans. Clearly, it was not enough to save the young company, which has already experienced quite a troubled time in the last few years.
General Motors confirmed the end of production of the BrightDrop electric delivery van built at CAMI Assembly in Ingersoll, Ontario. BrightDrop production will not be moved to another site. GM was forced to temporarily halt production in Canada in April, this year. Then, the global group announced the collaboration with Amazon, willing to start testing BrightDrop electric vans. Clearly, it was not enough to save the young company, which has already experienced quite a troubled time in the last few years.
“The commercial electric delivery van market developed much slower than expected with the plant operating below capacity and production suspended since May 2025”, stated GM. “A changing regulatory environment and the elimination of tax credits in the United States have made the business even more challenging. The decision is part of broader adjustments the company is making to North America EV capacity.”
It’s the end for the entire BrighDrop project
“The decision to end production of the BrightDrop electric delivery van is driven by market demand and in no way reflects the commitment and skill of our workforce at CAMI,” said Kristian Aquilina, president and managing director of GM Canada. “This continues to be an uncertain time for our workforce at CAMI, and we are committed to working closely with our employees, Unifor and the Canadian and Ontario governments as we evaluate next steps for the future of CAMI.”
“Our Canadian operations continue to be a critical part of GM and our North America business,” added Aquilina. “We employ thousands of Canadians across our manufacturing facilities, a multi-campus advanced tech and software centre, parts distribution network, and corporate offices. For more than 100 years, GM has been designing, engineering and building vehicles in Canada and we intend to keep doing so.”
