The IVECO Ambassador programme is an initiative promoted by IVECO in order to highlight the benefits of natural gas and its key role in decarbonizing transport. The Italian manufacturer has been playing a primary role in natural gas and alternative fuels, focusing its R&D projects on LNG and bio-LNG fueled trucks. Waiting for the development and series production of electric or hydrogen-powered trucks, in the long-haul segment biogas is a primary and ready-to-use solution in order to decarbonize transport.

Now, the Ambassador programme aims to give a voice to customers, enthusiasts and partners who share the brand’s values on different themes

The IVECO Ambassador project is up and running in Italy, France and the UK

The first IVECO Ambassadors have been selected for being transporters who share the brand’s belief in natural gas and contribute to protecting the environment by running IVECO LNG and bio-LNG vehicles in their fleet. The project is up and running in the markets where natural gas is most widely available, such as Italy, France and the UK.

iveco ambassador

With more than 45,000 natural gas vehicles sold, IVECO is the first manufacturer to offer a natural gas-powered heavy-duty truck specifically designed for international long-haul missions. The IVECO S-WAY has autonomy of up to 1,600 km in the LNG version

Similarly, the natural gas distribution network is developing fast, keeping pace with the growth in sales of natural gas-powered vehicles. It currently counts 4,021 refuelling stations according to the NGVA (Natural & bio Gas Vehicle Association). This network can also be used to distribute biomethane, so that a dedicated infrastructure is not necessary to transition to bio-LNG.

We believe that natural gas has a key role to play on the path to zero-carbon transport. In long-haulage, this alternative propulsion technology is the mature solution available today to reduce the environmental impact of the transport sector. This positive impact can be even stronger with biomethane. Today, biomethane accounts for 17% of natural gas used in transport. Its use is set to grow significantly in the coming years, as new fuelling stations come on stream and its benefits become better known

Giandomenico Fioretti, IVECO Head of Alternative Propulsion

The ‘Plant the Future’ project

In parallel, IVECO has launched the ‘Plant the Future’ project as part of its commitment to carbon reduction. It has partnered with reforestation organisations to plant an IVECO international forest, made up of tree planting projects in different countries. In Germany, IVECO will plant a tree for every NEW IVECO S-WAY natural gas and used IVECO Stralis NP sold via the PLANT-MY-TREE reforestation project created to off-set carbon emissions. It aims to plant at least 1,000 trees to compensate for over 1,237 tonnes of CO2 over the next 99 years.


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